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Political advertising

As parties look to appeal to voters and crush their opponents, they're drawing on links to former prime minister Justin Trudeau, U.S. President Donald Trump, and raising red flags about Mark Carney’s resumé. Screenshots courtesy of YouTube
News | BY STUART BENSON | March 28, 2025 | UPDATED April 24, 2025
Prime Minister Mark Carney, left, NDP Leader Jagmeet Singh, Conservative Leader Pierre Poilievre, Bloc Québécois Leader Yves-François Blanchet, Green co-Leaders Elizabeth May and Jonathan Pedneault, and PPC Leader Maxime Bernier. The Hill Times photographs by Andrew Meade and illustration by Joey Sabourin
News | BY STUART BENSON | March 28, 2025 | UPDATED April 24, 2025
News | BY STUART BENSON | March 28, 2025 | UPDATED April 24, 2025
Prime Minister Mark Carney, left, NDP Leader Jagmeet Singh, Conservative Leader Pierre Poilievre, Bloc Québécois Leader Yves-François Blanchet, Green co-Leaders Elizabeth May and Jonathan Pedneault, and PPC Leader Maxime Bernier. The Hill Times photographs by Andrew Meade and illustration by Joey Sabourin
News | BY STUART BENSON | March 27, 2025
Prime Minister Mark Carney, left, and his Liberal Party kicked off the first official day of the writ period with over $118,000 in Meta ads, 14 times more than the Conservatives led by Pierre Poilievre, who spent over $500,000 in the previous week. The Hill Times photographs by Andrew Meade
News | BY STUART BENSON | March 27, 2025
News | BY STUART BENSON | March 27, 2025
Prime Minister Mark Carney, left, and his Liberal Party kicked off the first official day of the writ period with over $118,000 in Meta ads, 14 times more than the Conservatives led by Pierre Poilievre, who spent over $500,000 in the previous week. The Hill Times photographs by Andrew Meade
News | BY STUART BENSON | March 18, 2025
Prime Minister Mark Carney, left, spent just shy of $300,000 during Liberal leadership race to introduce himself to the party membership and Canadians at large, while the Pierre Poilievre-led Conservatives approach $200,000 per week to define him in at least three different languages. The Hill Times photograph by Andrew Meade
News | BY STUART BENSON | March 18, 2025
News | BY STUART BENSON | March 18, 2025
Prime Minister Mark Carney, left, spent just shy of $300,000 during Liberal leadership race to introduce himself to the party membership and Canadians at large, while the Pierre Poilievre-led Conservatives approach $200,000 per week to define him in at least three different languages. The Hill Times photograph by Andrew Meade
News | BY STUART BENSON | March 5, 2025
The Liberals and Conservatives are spending big on competing ads to paint either Conservative Leader Pierre Poilievre, left, or Liberal hopeful Mark Carney, centre, as the worst foil against the U.S. president, while NDP Leader Jagmeet Singh, right, is fighting by himself to remind Canadians he's still a contender. The Hill Times photographs by Andrew Meade
News | BY STUART BENSON | March 5, 2025
News | BY STUART BENSON | March 5, 2025
The Liberals and Conservatives are spending big on competing ads to paint either Conservative Leader Pierre Poilievre, left, or Liberal hopeful Mark Carney, centre, as the worst foil against the U.S. president, while NDP Leader Jagmeet Singh, right, is fighting by himself to remind Canadians he's still a contender. The Hill Times photographs by Andrew Meade
News | BY IAN CAMPBELL | February 21, 2025
Conservative Leader Pierre Poilievre, left, and Liberal leadership frontrunner Mark Carney are each targeted by their political opponents in new ads. The Hill Times photographs by Andrew Meade
News | BY IAN CAMPBELL | February 21, 2025
News | BY IAN CAMPBELL | February 21, 2025
Conservative Leader Pierre Poilievre, left, and Liberal leadership frontrunner Mark Carney are each targeted by their political opponents in new ads. The Hill Times photographs by Andrew Meade
Opinion | BY TIM POWERS | February 6, 2019
An image from the parody Heritage Minute ad the Conservatives released on the weekend, in its initial changed form, after blowback from the maker of the historical ads. Screengrab courtesy of the CBC
Opinion | BY TIM POWERS | February 6, 2019
Opinion | BY TIM POWERS | February 6, 2019
An image from the parody Heritage Minute ad the Conservatives released on the weekend, in its initial changed form, after blowback from the maker of the historical ads. Screengrab courtesy of the CBC
Opinion | BY EDITORIAL | February 6, 2019
Opinion | BY EDITORIAL | February 6, 2019
Opinion | BY EDITORIAL | February 6, 2019
News | BY PETER MAZEREEUW | January 21, 2019
Unifor National president Jerry Dias, pictured during a convention in Ottawa in 2016, was in charge of a political ad campaign costing nearly $2-million before the last federal election, and has pledged to run another campaign before this year's federal election as well. The Hill Times photograph by Sam Garcia
News | BY PETER MAZEREEUW | January 21, 2019
News | BY PETER MAZEREEUW | January 21, 2019
Unifor National president Jerry Dias, pictured during a convention in Ottawa in 2016, was in charge of a political ad campaign costing nearly $2-million before the last federal election, and has pledged to run another campaign before this year's federal election as well. The Hill Times photograph by Sam Garcia
News | BY LAURA RYCKEWAERT | October 22, 2018
The Conservative Party’s reported $2-million national ad push is its 'opening salvo' of the 2019 election, and pollsters and strategists say the two ads currently on airwaves are both aimed at introducing new leader Andrew Scheer and putting 'pocketbook' issues in focus in the lead-up to the next campaign. If one out of every 20 Canadians drifts away from the Liberals to the Conservatives, that 'one in 20 swing changes the dynamic from Liberal majority to Conservative minority' in 2019, says pollster Nik Nanos. The Hill Times photograph by Andrew Meade
News | BY LAURA RYCKEWAERT | October 22, 2018
News | BY LAURA RYCKEWAERT | October 22, 2018
The Conservative Party’s reported $2-million national ad push is its 'opening salvo' of the 2019 election, and pollsters and strategists say the two ads currently on airwaves are both aimed at introducing new leader Andrew Scheer and putting 'pocketbook' issues in focus in the lead-up to the next campaign. If one out of every 20 Canadians drifts away from the Liberals to the Conservatives, that 'one in 20 swing changes the dynamic from Liberal majority to Conservative minority' in 2019, says pollster Nik Nanos. The Hill Times photograph by Andrew Meade
News | BY CHARELLE EVELYN | October 10, 2018
The office of Democratic Institutions Minister Karina Gould, pictured in this file photo, says it’s reviewing the more than 300 amendments to the Liberals’ Elections Modernization Act. The Hill Times photograph by Andrew Meade
News | BY CHARELLE EVELYN | October 10, 2018
News | BY CHARELLE EVELYN | October 10, 2018
The office of Democratic Institutions Minister Karina Gould, pictured in this file photo, says it’s reviewing the more than 300 amendments to the Liberals’ Elections Modernization Act. The Hill Times photograph by Andrew Meade
News | BY LAURA RYCKEWAERT | September 17, 2018
Conservative Leader Andrew Scheer, centre, pictured in a scrum on the Hill. The Hill Times photograph by Andrew Meade
News | BY LAURA RYCKEWAERT | September 17, 2018
News | BY LAURA RYCKEWAERT | September 17, 2018
Conservative Leader Andrew Scheer, centre, pictured in a scrum on the Hill. The Hill Times photograph by Andrew Meade
Opinion | BY GERRY NICHOLLS | August 20, 2018
Ontario Premier Doug Ford sparked controversy when he began using government money to start producing mock newscasts promoting him and his policies. The Hill Times photograph by Andrew Meade
Opinion | BY GERRY NICHOLLS | August 20, 2018
Opinion | BY GERRY NICHOLLS | August 20, 2018
Ontario Premier Doug Ford sparked controversy when he began using government money to start producing mock newscasts promoting him and his policies. The Hill Times photograph by Andrew Meade
News | BY PETER MAZEREEUW | August 13, 2018
Conservative Leader Andrew Scheer's party has decided to recoup some of the money lost when it moved to eliminate the per-vote subsidy for all political parties by dipping into campaign expense reimbursements from the government to its MPs. The Hill Times photograph by Andrew Meade
News | BY PETER MAZEREEUW | August 13, 2018
News | BY PETER MAZEREEUW | August 13, 2018
Conservative Leader Andrew Scheer's party has decided to recoup some of the money lost when it moved to eliminate the per-vote subsidy for all political parties by dipping into campaign expense reimbursements from the government to its MPs. The Hill Times photograph by Andrew Meade
Opinion | BY GERRY NICHOLLS | August 13, 2018
Eschewing traditional media in favour of trying to go viral on digital platforms might hamper the opportunity to reach converts, says Gerry Nicholls. Photograph courtesy of Pexels
Opinion | BY GERRY NICHOLLS | August 13, 2018
Opinion | BY GERRY NICHOLLS | August 13, 2018
Eschewing traditional media in favour of trying to go viral on digital platforms might hamper the opportunity to reach converts, says Gerry Nicholls. Photograph courtesy of Pexels
News | BY SAMANTHA WRIGHT ALLEN | June 27, 2018
Ahead of 2019, the campaign war rooms of Prime Minister Justin Trudeau, Conservative leader Andrew Scheer, and NDP leader Jagmeet Singh will be taking some lessons from the recent Ontario election, some political analysts say. The Hill Times photographs by Andrew Meade
News | BY SAMANTHA WRIGHT ALLEN | June 27, 2018
News | BY SAMANTHA WRIGHT ALLEN | June 27, 2018
Ahead of 2019, the campaign war rooms of Prime Minister Justin Trudeau, Conservative leader Andrew Scheer, and NDP leader Jagmeet Singh will be taking some lessons from the recent Ontario election, some political analysts say. The Hill Times photographs by Andrew Meade
News | BY PETER MAZEREEUW | May 7, 2018
Acting Democratic Institutions Minister Scott Brison introduced the Elections Modernization Act into the House of Commons April 30. The wide-ranging bill changes rules for privacy, campaigning, and advertising for political parties and other organizations. The Hill Times photograph by Andrew Meade
News | BY PETER MAZEREEUW | May 7, 2018
News | BY PETER MAZEREEUW | May 7, 2018
Acting Democratic Institutions Minister Scott Brison introduced the Elections Modernization Act into the House of Commons April 30. The wide-ranging bill changes rules for privacy, campaigning, and advertising for political parties and other organizations. The Hill Times photograph by Andrew Meade
News | BY PETER MAZEREEUW | April 2, 2018
The office of Acting Democratic Institutions Minister Scott Brison is promising the government will close loopholes related to election advertising spending by third parties. Digital strategists say digital platforms like Facebook have made it easier than ever to run political advertising campaigns that skirt election finance laws. The Hill Times photograph by Sam Garcia
News | BY PETER MAZEREEUW | April 2, 2018
News | BY PETER MAZEREEUW | April 2, 2018
The office of Acting Democratic Institutions Minister Scott Brison is promising the government will close loopholes related to election advertising spending by third parties. Digital strategists say digital platforms like Facebook have made it easier than ever to run political advertising campaigns that skirt election finance laws. The Hill Times photograph by Sam Garcia